Machinima has tapped two new content executives to bolster viewership and engagement, the gamer-centric video network announced today. Industry veterans Gary King and Dave Pullano will both join the company as co-directors of development, reporting to Machinima’s Svp of programming and editor-in-chief Jason Dimberg.
King and Pullano will be tasked with developing shows for the multiple platforms on which Machinima distributes content, according to a release, as well as in conjunction with its marketing, production, and talent teams. Machinima first announced that it was beefing up its content division in May with the appointment of Dimberg, a former Yahoo exec, to the newly-created editor-in-chief role. At the same time, the company promoted head of production Dave Shikiar to Svp of production.
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King and Pullano will be tasked with developing shows for the multiple platforms on which Machinima distributes content, according to a release, as well as in conjunction with its marketing, production, and talent teams. Machinima first announced that it was beefing up its content division in May with the appointment of Dimberg, a former Yahoo exec, to the newly-created editor-in-chief role. At the same time, the company promoted head of production Dave Shikiar to Svp of production.
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- 10/11/2016
- by Geoff Weiss
- Tubefilter.com
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