Telco giant Telefonica’s Movistar Plus, Spain’s biggest pay TV player, is putting through a major restructuring, aimed at capitalizing on its Spanish market preeminence in an age of full-on global studio streamer dominance.
Key to the Movistar Plus reset is the creation of two new strategic divisions: Alliances and Content Experience.
Alliances will see Movistar Plus seeking to tie down even more strategic partnerships in carriage deals and production with what a company statement on Friday called, “the most relevant partners in the sector,” citing integration on Movistar Plus’ platform of Disney Plus, Netflix, Dazn and Spanish platforms Atresmedia Ott operator Atresplayer and Mediaset España’s Mitele.
With HBO carried by Vodafone, the most obvious candidate for further aggregation would look to be Amazon Prime Video.
Movistar Plus looks likely, moreover, to continue to pursue strategic alliances in international production where, under Movistar Plus president Sergio Oslé, the...
Key to the Movistar Plus reset is the creation of two new strategic divisions: Alliances and Content Experience.
Alliances will see Movistar Plus seeking to tie down even more strategic partnerships in carriage deals and production with what a company statement on Friday called, “the most relevant partners in the sector,” citing integration on Movistar Plus’ platform of Disney Plus, Netflix, Dazn and Spanish platforms Atresmedia Ott operator Atresplayer and Mediaset España’s Mitele.
With HBO carried by Vodafone, the most obvious candidate for further aggregation would look to be Amazon Prime Video.
Movistar Plus looks likely, moreover, to continue to pursue strategic alliances in international production where, under Movistar Plus president Sergio Oslé, the...
- 6/25/2021
- by John Hopewell
- Variety Film + TV
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