ABC’s Gruen Planet, last week voted as Australia’s favourite TV show, will this week tackle cigarette plain packaging, people smuggling and why apologising is good marketing. In the pitch is Group Hug Creative and Made4Media
The announcement:
Picking up where they left off last year, host Wil Anderson and regular key panellists Todd Sampson and Russel Howcroft run the Gruen Planet scanner across the stories of the week, at home and abroad, pinpointing exactly where the truth stops and the spin, branding and image control begin.
Gruen Planet – Episode 5 (September 19 at 8:30pm on ABC1)
Guest Panellists:
Dee Madigan – Madigan Communications boss and Transfer legend.
Jeremy Nicholas – CEO of Bmf, one of Australia’s most awarded agencies.
In tonight’s episode:
People Smuggling – You may not know it, but one of the methods used by the Australian government to stop the boats is advertising. The Gruen team...
The announcement:
Picking up where they left off last year, host Wil Anderson and regular key panellists Todd Sampson and Russel Howcroft run the Gruen Planet scanner across the stories of the week, at home and abroad, pinpointing exactly where the truth stops and the spin, branding and image control begin.
Gruen Planet – Episode 5 (September 19 at 8:30pm on ABC1)
Guest Panellists:
Dee Madigan – Madigan Communications boss and Transfer legend.
Jeremy Nicholas – CEO of Bmf, one of Australia’s most awarded agencies.
In tonight’s episode:
People Smuggling – You may not know it, but one of the methods used by the Australian government to stop the boats is advertising. The Gruen team...
- 9/19/2012
- by Colin Delaney
- Encore Magazine
The series return of Gruen Planet tonight sets agencies the tough challenge of persuading the public that Gina Rinehart would be a good owner for Fairfax Media.
Tonight’s episode, which is on ABC1 at 8.30pm, is the first in the series of the Gruen Planet format after four Gruen Sweat Olympics specials.
Perth’s Cooch Creative and Melbourne’s Loud&Clear Creative will take on the Fairfax challenge in The Pitch.
Joining regulars Todd Sampson from Leo Burnett and Russel Howcroft from Y&R Brands will be creative Dee Madigan and spin doctor Toby Ralph.
The show will also be discussing the current campaign for James Packer’s Crown Casino and ask why it doesn’t mention gambling.
Tonight’s episode, which is on ABC1 at 8.30pm, is the first in the series of the Gruen Planet format after four Gruen Sweat Olympics specials.
Perth’s Cooch Creative and Melbourne’s Loud&Clear Creative will take on the Fairfax challenge in The Pitch.
Joining regulars Todd Sampson from Leo Burnett and Russel Howcroft from Y&R Brands will be creative Dee Madigan and spin doctor Toby Ralph.
The show will also be discussing the current campaign for James Packer’s Crown Casino and ask why it doesn’t mention gambling.
- 8/22/2012
- by mumbrella
- Encore Magazine
Wil Anderson and The Gruen Transfer will return to ABC1 on Wednesday 3 August at 9pm.
In other big news, the team have announced new show The Gruen Planet which will look at the news of the week “through prism of spin, branding and image control,” but are otherwise keeping tight lipped.
The Gruen Transfer, which puts the ad world under the microscope, Anderson will again team with CEO of Y&R Brands Russel Howcroft and Leo Burnett’s CEO Todd Sampson.
Advertising world experts Dan Gregory, Dee Madigan, Jeremy Nicholas, Bridget Taylor, jane Caro, Rowan Dean and Carolyn Miller will be part of the rotating panel of critics.
The Gruen Transfer averaged 1.4 million viewers a week in 2010 and won the 2010 AFI for Best Light Entertainment program.
In a statement, the show says the team are ready to get stuck into everything they’ve missed this year; “crazy mining ads, big tobacco campaigns,...
In other big news, the team have announced new show The Gruen Planet which will look at the news of the week “through prism of spin, branding and image control,” but are otherwise keeping tight lipped.
The Gruen Transfer, which puts the ad world under the microscope, Anderson will again team with CEO of Y&R Brands Russel Howcroft and Leo Burnett’s CEO Todd Sampson.
Advertising world experts Dan Gregory, Dee Madigan, Jeremy Nicholas, Bridget Taylor, jane Caro, Rowan Dean and Carolyn Miller will be part of the rotating panel of critics.
The Gruen Transfer averaged 1.4 million viewers a week in 2010 and won the 2010 AFI for Best Light Entertainment program.
In a statement, the show says the team are ready to get stuck into everything they’ve missed this year; “crazy mining ads, big tobacco campaigns,...
- 7/11/2011
- by Colin Delaney
- Encore Magazine
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