When you own a brand called "Star Wars," you can pretty much make anybody do what you want. And so when a new teaser for "Star Wars: The Force Awakens" dropped on Instagram yesterday, many noticed that the photo sharing service's usually boxy presentation had gone widescreen. Indeed, the 'The Force Awakens' teaser also acted as the first example of Instagram's new "landscape orientation" feature. And one has to wonder how much of that change was prompted by the desire to earn that "Star Wars" traffic. At any rate, it'll put Instagram in a good position to get more involved in movie promotion, and they'll also be ready to eventually help promote "Rogue One: A Star Wars Story" which is apparently embracing an old school, widescreen format. Read More: Gareth Edwards Talks Tone Of 'Rogue One'; Kathleen Kennedy Wasn't Sold On ‘Star Wars’ Anthology Films At First Reports are circulating...
- 8/28/2015
- by Kevin Jagernauth
- The Playlist
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