We profiled a number of notable goings-on at this year's SXSW, but at least one deserves special note. Break Media, which runs top YouTube channels such as Break and Screen Junkies, will debut Armed Response at the festival, with a panel featuring the series' creators and distributors accompanying the release. Armed Response is a somewhat bare bones action thriller, stripped of pretension: Bad guys there, good guys here, let's take 'em out. If the trailer is any indication, it will be very violent, extra bloody, and plenty loud. The series makes liberal use of first-person and split screen cameras, because when you don't use an actual video game as your source material, the surest way to ensure the young men on YouTube will watch your show is by making it seem like it's a video game. Armed Response will screen for the first time at SXSW, and series creators Tom Bannister...
- 3/8/2013
- by Sam Gutelle
- Tubefilter.com
Exclusive: Break Media is adding a high octane new channel to their portfolio, just in time for SXSW. The male-targeted online network is launching their new YouTube channel Hardcoded with a web series that blends found footage with episodic action, starring James Kyson (Heroes), Camille Guaty (The Vampire Diaries), Wes Chatham (The Unit), Patrick Fabian (The Last Exorcism), and Jason Manuel Olazabal (Make It Or Break It). Armed Response follows members of a Swat team as they battle a Mexican drug cartel at the Port Of Long Beach and unfolds entirely through helmet-mounted cameras and security footage. SXSW audiences will get a sneak peek at the four-episode series on Saturday, March 9 when director Justin Lutsky, Break Media Svp Greg Siegel, and Sxm’s Thomas Bannister and Matt Michnovetz host a panel in the fest’s Digital Domain section. (Watch an exclusive trailer below.) The first episode will debut on YouTube...
- 3/7/2013
- by JEN YAMATO
- Deadline TV
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