I naturally wasn't a regular watcher of this show but from what I saw of it, it seemed it had a resident group of failed comedians performing a sketch, one of the comedians would go over to the contestants and recite a cryptic poem which made no sense which invariably they failed to understand and they'd then be told by host Ted Rogers that they'd rejected a brand new Austin Metro or a holiday in Jamaica. Like a lot of 1970s and early 1980s TV this show seemed like a load of rubbish and I never understood it.