I'll make it plain and simple: it's a kid's show placed in a non-sensical universe (where dogs can talk while all other animals can't) with unimportant plots, stupid and annoying characters and forced situations in which the help of the PAW Patrol is needed for no apparent reason.
It's clearly just meant to sell as much merchandise as possible, but other than that it's pretty harmless.
The animation is decent and there was clearly put some effort in this during production, which makes it appealing for small kids...which is also the biggest problem...having to endure this borefest for the sake of your children only to hear them scream for more and leaving you with spending your hard earned money on stuff no one needs makes me want to rue the day this was ever invented.
But what can you do?
Kids love it...!
Review of PAW Patrol
